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Ambalay

Built on partnerships.
Growing through possibility.

Ambalay Raye Trade & Industry is an Ethiopian company that has grown from representing international brands to operating across consumer products, professional beauty, manufacturing, and global trade.

A journey of growth
and transformation.

Ambalay Raye Trade & Industry was established in 2003 as the official representative of Evyap Turkey, introducing quality personal care, hygiene, and cosmetic products to the Ethiopian market.

As the company grew, it expanded its partnerships and product portfolio, including the introduction of professional beauty equipment from Ceriotti Italy.

Today, Ambalay continues to evolve—building on years of experience in trade and distribution while expanding into local manufacturing and connecting Ethiopian products with international markets.

The Journey

1999

The Beginning

Ambalay began as a small import business, sourcing products from the UAE and bringing them to the Ethiopian market

2005

Expanding Horizons

The import business grew and diversified, expanding its sourcing network to include China, India, and Italy.

2009

Ambalay Is Established

Ambalay Raey Trade and Industry PLC was formally incorporated, establishing the foundation for the company’s continued growth.

2010

Partnership with EVYAP

Ambalay began its partnership with EVYAP International, marking an important step in the company’s development and product portfolio.

2019

Investing in Ethiopia

Ambalay began investing in local opportunities, laying the groundwork for its transition toward local production.

2021

Building Our Transport Business

Ambalay launched its transport business to support and strengthen its import and export operations.

2025

DURU Goes Local

Ambalay began local production of DURU soap in Ethiopia under license from EVYAP International, marking a major milestone in the company’s journey.

One company.
Multiple capabilities.

From bringing trusted international brands to Ethiopia to building local manufacturing capabilities and connecting Ethiopian products with global markets, we operate across multiple industries with one goal: creating lasting value.

PARTNERSHIP

Building long-term relationships based on trust and shared growth.

QUALITY

Bringing and creating products that meet the needs and expectations of the markets we serve.

GROWTH

Continuously expanding our capabilities, partnerships, and contribution to the future.

Let's build what's next.

Whether you’re looking to partner with Ambalay, explore new opportunities, or learn more about what we do, we’d love to start a conversation.