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Ambalay

Making quality
products in Ethiopia.

From an idea first explored in 2019 to the inauguration of our Ethiopian DURU soap manufacturing plant in 2025, Ambalay is building local production capabilities for the future.

An idea that became
a reality.

For more than 20 years, Ambalay has built its business around bringing trusted international products to Ethiopia.

Through established partnerships, market knowledge, and local distribution capabilities, we help brands reach Ethiopian consumers while making quality everyday products more accessible.

From Vision to Production

2019

The idea

Ambalay begins exploring the possibility of establishing local manufacturing in Ethiopia.

2023/24

A changing market

Changes in Ethiopia’s import environment further strengthen the case for local manufacturing.

2025

Production begins

The Ethiopian DURU soap manufacturing plant is inaugurated in May 2025.

2030

The ambition

Aiming to reach 10,000 tons of production and sales per year.

DURU, now produced locally.

The inauguration of the Ethiopian DURU soap manufacturing plant in May 2025 marked an important milestone in Ambalay’s journey toward local production.

With the support of EVYAP International throughout the project’s implementation, Ambalay has established a foundation for expanding its manufacturing capabilities in Ethiopia.

LOCAL ADVANTAGE

Producing locally creates opportunities to serve the Ethiopian market more efficiently.

MARKET ACCESS

Local production strengthens our ability to respond to changing market conditions.

LONG-TERM CAPABILITY

We are building knowledge, infrastructure, and capacity for sustainable growth.

Let's build locally.

Interested in manufacturing partnerships, distribution opportunities, or working with Ambalay’s growing local production capabilities?